Canon Marketing Malaysia has unveiled the new EOS R mirrorless camera System during an event hosted at KL Tower today, attended by both tech media and authorized dealers.

President and CEO of Canon Marketing Malaysia, Andrew Koh gives a presentation on the new EOS R System

The Canon EOS R mirrorless camera features the Worlds fastest autofocus – 0.05sec, down to -6EV – 30 megapixel full-frame sensor, touch and drag AF with 5,655 AF positions, selectable virtually anywhere in the frame, magnesium alloy body, 4K video, truly silent shooting, EVF with 100% coverage and 3.69 million dots. The EOS R comes with an entirely new mount, plus full-frame sensor, that has been built from the ground up. A new 54mm internal diameter lens mount with short back focus allows for greater freedom for optical design, with a 12-pin data communication system.

EOS R mounted with the RF 24-105mm f/4L IS USM with its Vari-angle Swivel in reversed angle

The EOS R is a fullframe mirrorless camera

The EOS R is also designed with video in mind, offering 4K recording with full audio control, 10-bit output over HDMI, a Vari-angle screen, 12 stops of dynamic range at ISO 400, and 5-axis movie IS. The EOS R is “Our most personal camera yet”, claims Canon. Almost every control on the camera is customisable. And the new RF adapters are an integral part of the EOS R system, with 3 types allowing backwards compatibility with almost all EF lenses ever released.

Event Promoters with the new EOS R System cameras

There are 4 new RF lenses are the RF 50mm f/1.2L USM, RF 24-105mm f/4L IS USM, RF 28-70mm f/2L USM and the RF 35mm f/1.8 Macro IS STM. In addition, there’s the 3 RF-to-EOS Adapter Rings, each with its specific functions to enable the use of EF lenses on the new EOS R body, and a slim, compact Speedlite EL100 to complement the new camera.

RF 50mm f/1.2L USM

RF 24-105mm f/4L IS USM

RF 28-70mm f/2L USM

RF 35mm f/1.8 Macro IS STM

The compact Speedlite EL100 is designed to complement the new EOS R mirrorless camera

Since its inception in 1987, the EOS System – including Cinema EOS – has grown into the most recognised imaging system in the world. Today’s introduction takes the EOS platform to new heights, incorporating the best from the existing system, with even greater levels of performance, lens design possibilities and creative flexibility.

The new RF mount has been built on the strengths of the existing EF mount and is the result of detailed research by Canon engineers, who have designed an impressive optical system with a flange back distance of 20mm and a wide 54mm diameter lens mount – allowing for even greater freedom when designing lenses.

The new mount’s 12-pin connection enables enhanced communication and power transmission between the lens and camera body, further enhancing lens design options, resulting in higher image quality and enhanced usability.

The world’s lightest 400mm f/2.8L and 600mm f/4L super telephoto lenses joined the new EOS R System for their Malaysian debut today in KL. Available Light Photography via EOS M50 w/EF-M 15-45mm kit lens @ ISO 3200!

Me posing with the EOS R System caricature

Built from the ground up, the new System has been reengineered with invaluable input during the System’s development from professional and enthusiast photographers and filmmakers. The EOS R System with RF mount and Dual Pixel CMOS AF delivers unrivalled optical excellence, the world’s fastest autofocus and faster communication between camera and lens. Features that are synonymous with EOS – fast performance, superb ergonomics and superior, uncompromising, image quality – remain at the heart of the EOS R System.

RF-to-EOS Standard Adapter

 

Ring Control RF-to-EOS Adapter

Drop-In Filter RF-to-EOS Adapter

The new EOS R mirrorless camera debuts in Malaysia with an RRP of RM9,888 for the body only, and RRP of RM14,688 w/RF 24-105mm f/4L IS USM kit. As part of the launch, a pre-order promotion will be available from Sept 26, 2018 till Oct 8, 2018. Customers who purchase during this period will receive a free mount adapter (normal), 64GB SD Card and LP-E6N battery pack.

Posted by Philip Chong

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